Mindset Campaign

The Mindset & Belonging Campaign 

Growth Mindset and Sense of Belonging Materials & Campaign 

SSRI has created growth mindset and sense of belonging materials for staff and faculty use, there are posters, SOS materials and virtual materials.   

We will continue to create interactive tools as well as graphics to aid departments and colleges in promoting student success.  If you have ideas of ways to encourage Growth Mindset & Belonging, we would love to know.  

To request any of the materials please email studentsuccess@email.arizona.edu  or complete the materials request. 

Request Materials 

Through belonging messaging and the belonging campaign, we hope to: 

  • Normalize that is there is no one path to being a Wildcat
  • Encourage departments, staff, student groups and students to think about their impact on students, and the campus environment 
  • Help students understand that failure is okay, and it is a path to success (growth mindset) 
  • Increase impactful conversations and communications with students 
  • Encourage students to persist, succeed and thrive at the University of Arizona. 
  • Impact sense of belonging and campus culture on multiple levels 

“Sense of belonging refers to students’ perceived social support on campus, a feeling or sensation of connectedness, and the experience of mattering or feeling cared about, accepted, respected, valued by, and important to the campus community or others on campus such as faculty, staff, and peers.” – Dr. Terell Strayhorn 


Motivation Monday Campaign 

Text Monday to 70542 to have Motivation Monday texts sent to you every Monday! Message and data rates may apply. The number of messages will vary. Text Help to 70542 for help. Text STOP to 70542 to cancel.

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Examples of Materials

What you don't see poster

What Success Looks Like Poster

This poster shows that graduation may be the goal but there are many paths to get there. 

Growth Mindset Explanation

This poster highlights Carol Dweck's growth mindset concept.

Growth Mindset

What Success Looks Like Sign

The Growth Mindset materials show that the path to success is not always a straight line.